How To Set Up SEO For Website In 2022 ? This Is The Answer ~ The Consultant SEO
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How To Set Up SEO For Website In 2022 ? This Is The Answer

How To Set Up SEO For Website

Everyone aspires to have an influential website, and it always ranks on the first page of search engines. People always ask about the method, and how to get high quality visitors that enable them to monetize their site. It is not easy, but it is not impossible. It depends on your investment of some effort and some time, and the results will come later.

The questions are many, but the answers are more. No matter how many and conflicting people's answers are, it will bring you to the points mentioned in this article. We have collected for you everything you need to know, only the most important, and anything else is extras that you can dispense with. But what we will mention today in this article, no one who understands the basics of SEO can advise you to overlook it.

How to set up SEO for website? What is the importance of SEO? How long until SEO takes effects? Follow to find out the answers

What Is The Importance Of SEO?

What Is The Importance Of SEO

If you have a good SEO on your website and it is equipped with everything necessary, this will improve your visibility on search engines. This means that you will get an increase in the number of times you will appear in search engines. This leads to an increase in the traffic of your website, which in turn leads to an increase in your opportunity to provide your service, product or whatever your content to visitors and monetize it. It's as if it were an interconnected chain.

There is a saying that will help you well and will summarize a lot for you: “If you want to bury a body in a place where no one can reach it, bury it on the second page of Google.” Ask yourself, have you ever visited the second page of search engines? It rarely happens to you! It's the same for everyone.

You should always be on the first page if a potential customer is searching for something related to your content. If you're not there, you just lost a customer and your competitor won.

SEO gives you the ability to connect with people who need an answer, a service, a product... . In addition to boosting your traffic, SEO will make you a permanent choice in your field and will enhance your brand. Visitors will trust your site a lot and will come to you whenever they need service in your field. Of course! Who is this who will lose confidence in a site that is fair to Google and its complex algorithms? Nobody .

This is the importance of SEO. It is very useful for general business. Beginner and even experienced. Whatever your size, there is a place for you in SEO and it is the best for you.

How To Set Up SEO For Website

How To Set Up SEO For Website

Search engine optimization is not a difficult thing as many think. It is true that it requires effort from you in the beginning, but it is not complicated. 

How to set up SEO for website? There is no specific answer to this question. But all the answers will bring you to what we will now mention. There is no other way, regardless of the size of your website, but the capabilities available for each site vary (budget, staff, tools...). This is what differentiates the websites. But what unites them, is the following

1. Do a keyword search

There is no doubt that keywords have a very important role when it comes to search engine optimization, as they refer directly to your topic and reduce it. Here's a tip, take good care of the keyword and you will find that your site is full of visitors. They will be able to reach your site as soon as they enter that keyword into the search engine.

The keyword is what visitors will type when searching. Your job is to make sure that the keyword you use in your article has a decent number of potential visitors to it.

Keywords are of two types:

  1. Short tail words, this type has many potential hits. But it will be very difficult to arrange it due to the takeover of the major sites. If you are a beginner just stay away from this type because the arrangement in it will be next to impossible for you.
  2. Long-tail keywords, this type has low potential hits. But on the other hand, it is the best choice for you if you are a beginner because the competition in it is very little and you will have a good share of visits if you manage to rank in this type of keyword.

Long-tail keywords are very specific, which is the secret to having few visits. But the advantage here is that you will be targeting a very specific audience who are very interested in what you are offering. Here's an example, searching for "SEO" is not the same as searching for "the best way to professionalize SEO in 2022". The first is an open topic, but the second is very specific and few people would be interested in writing about it either. And in the absence of competitors, your opportunity comes.

Keyword research is not just about long-tailed and short-tailed keywords. It is very important to focus on search volume and the difficulty of ranking. Search volume is the number of times visitors search for the word you are targeting. It is a very important factor for you and you should not ignore it. What is the use of focusing on a keyword that people are not looking for? No benefit.

As for the index of difficulty ranking, it indicates how difficult it is for you to rank in search engines for the keyword you are targeting. Or, more precisely, about your opportunity to do so. If the word is difficult to arrange, what is the use of targeting it? Really no use.

Keywords are one of the most vital things for your site, whatever its type. Paying attention to this aspect is very important, do not neglect it.

Read more about keyword research here 

2. Spread the keyword everywhere on your page

On every page, whatever its content, there are keywords to focus on. In order for your page to be perfect, you should put your main words in the following places:

  • The address
  • URL
  • Page Introduction
  • Subtitles
  • ALT tag for images

But beware of fillers, keyword stuffing without meaning will undoubtedly harm your site.

3. Write high-quality content

There's a great saying that goes all the way to the point, "Content is king." Take good care of the content you provide to visitors. Make sure you cover the entire topic you are discussing. And do not forget to mention useful and important information for readers. It is necessary to meet the visitor's needs and provide him with everything he needs, otherwise, he will leave and click on the site that follows your site in the search engine. This, of course, is detrimental to the reputation of your site.

Stuffing keywords for no reason does not have a good effect on your site, on the contrary, it is very harmful to it. Just as there is a relationship between the number of keywords and the ranking, there is also a relationship between the depth of the article and the ranking.

You should write in a way that is clear for readers and elegant as well. Stuffing keywords will not help you in anything. Trying to deceive the algorithms of search engines is definitely a failed attempt, you don't even think about it. This will lead to punishment. Search engines are very smart and can recognize keyword stuffing in a jiffy.

4. Optimizing images for search engines

There is no arguing that images are extremely important to your page. Images help your content and make it more understandable. But most importantly, it is very important for search engines, since it is an important factor for search engines to crawl your page. Let me tell you that search engines don't crawl the image, they crawl ALT TEXT and index it.

ALT TEXT is your image description. In other words, you must describe the image to the search engines. Using your keyword to describe the image is a very smart move, I highly recommend it. Because search engines will crawl the image, learn about its description, archive it, and rank in that keyword.

Do not forget that there are search engines that depend on the way to search for images. Like, google pictures. It is a very great way to direct visitors to your website and increase the number of visitors. Make sure to compress your images before uploading them so as not to affect the speed of your website. And this is another factor that we will talk about now

5. Page speed

Page speed is a computing factor in SEO, without exaggeration. Since 2018, Google has used it as a ranking element. If your page is delayed loading for a visitor for only a few seconds, he will close it and leave immediately, which is what search engines don't like.

A fast website will ensure a positive user experience. This is something search engines like. If it is slow, it will ensure a poor user experience. This in turn will lead to a higher bounce rate on your website. This is a serious minus for search engines, telling them that this website is unable to satisfy visitors. Therefore, it does not deserve a high ranking

6. Mobile version

Nowadays, everyone owns a phone. And even count it in the conduct of many daily things on the Internet. And this is something Google has realized well, and previously announced that it would begin indexing websites on mobile-first, given its importance. And here is the horse tie.

It is very necessary to optimize your website for the smartphone. Otherwise, you will be deprived of the ranking you really deserve. No one wants to visit a website that is not well-formatted, that is harmful to the eyes, and very tiring. So try to improve your website.

7. Off-page SEO

Off-page SEO is the magic wand for all of this. The principle of search engines is as follows: If all sites refer to this site and mention it on their pages and refer to it, then it provides an added value that many sites do not provide. So he deserves a high ranking.

Off-page SEO is basically building external links to your site on other sites that have a respectable reputation. If you can link to sites that are older than you and have a respectable reputation in the search engines, I will guarantee you the first page in all search engines. And this is something that needs a lot of work.

Read more about Off-page SEO from here

8. Improve your website and content

After all of the above, we come to the last factor in this regard. Let's say you do everything we mentioned. Now you are on the right path. But the current world is constantly changing, and the information is constantly updated. So always be up to date with your information to be honest with your visitors. In a more precise sense, be sure to improve and update your content to suit the current changes.

The old information is useless, its time has expired, and it no longer has visitors. Pay attention to your modern content and improve it constantly. And if it no longer has any purpose, you should remove it before it harms your arrangement.

Read more about content marketing from here

How Long Until SEO Takes Effect

How Long Until SEO Takes Effect

One of the most common questions new companies ask is whether SEO works right away. Many website owners consider SEO an incredibly important and profitable channel, and that makes sense. It is very tempting to acquire leads while you sleep, which is what everyone aspires to. However, for small sites that depend on poor quality tools and inexperienced team, SEO will be a bit slow to perform in the early stages. As a result, let's find out if SEO works instantaneously. And whether you should expect quick effects from them.

SEO, unlike other popular marketing strategies, doesn't work right away. Most beginners expect to see high results in less than two months, but SEO can take up to a year to work most of the time. Although each person's SEO approach is unique, the methods and tools vary. But on average most start-up projects should expect to see first results within 6 to 12 months.